Developing a Visual Customer Persona/Avatar

How to define and complete a one-page visual persona/avatar for your brands and business

Beginner 0(0 Ratings) 0 Students enrolled English
Created by Denyse Drummond-Dunn
Last updated Sun, 04-Sep-2022
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Course overview

Coming Soon

How to define and complete a one-page visual persona/avatar for your brands and business

Do you know who your ideal customers are? Can you describe them simply and precisely so that everyone in your organisation knows who you are targeting? if not, then you need to follow this course. It will show you how to complete a visual representation of your customers that will inspire your actions and ensure your strategy is focused on the right people.

What you will learn?

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Curriculum for this course
0 Downloadable workbooks / resources 00:00:00 Hours
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About your instructor

Denyse Drummond-Dunn

Masterclass Instructor President & Business Growth Catalyst If you've never met me before, my name is Denyse Drummond-Dunn. I'm a Business Growth Catalyst, helping companies grow faster & more profitably through deeper customer understanding and engagement. My career of more than 30 years includes senior global executive roles with Nestlé, Gillette & Philip Morris International, working in over 125 countries. But for the past ten years I've become a full-time coach, trainer and speaking, sharing my expertise with those willing and ready to upgrade their knowledge and results. I’m a new-age marketer, combining creativity with technical expertise & cultural sensitivity. Living in the heart of Europe in Switzerland, I’ve always worked globally. This has provided me with a unique perspective to help organisations large and small, understand the importance of customer centricity, no matter where in the world they might be. This proves itself to be particularly powerful when looking to innovate or to roll-out successful brands to other markets. I hold a BSc (Hons) in Computer Science & diplomas in Organisational Leadership & Innovation from IMD in Switzerland and the LBS in the UK. Besides my multinational executive clients whom I adore, I’m passionate about animals (I have two cats, Maddie and Pearl), flying (I’m a twin-engine pilot), underwater diving (I’m a PADI Dive-master) and technology. (I’m a Geek too!)

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